This primer, jointly produced by BUILD and Child Trends, focuses on communication and public policy. Sharpening QRIS communications strategies for public policy audiences is essential to stabilizing and growing QRIS. Together, BUILD and Child Trends interviewed legislators, governors' staff, and QRIS administrators and advocates across the country to gain insights into how administrators and advocates frame communications to support quality improvement efforts such as QRIS, and on how state policymakers view QRIS. (author abstract)